Sales & BDM Support

Give every prospect a knowledgeable rep, even at 2am.

Most of the questions that stand between a prospect and a booked call are the same ten questions your BDMs answer every week. A Digital Expert answers them instantly, any hour, so your team only steps in once a lead is genuinely warm.

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The problem

The best leads go cold waiting for a reply.

What's sitting in the inbox right now

Pricing page · Tue 21:07 No reply until 9am

“Does the Team plan include the API, or is that Enterprise only?”

Contact form · Sun 16:30 Waiting for Monday

“We're comparing you with two others. Can someone call me tomorrow?”

Integrations page · Thu 23:48 Left the site

“Do you integrate with HubSpot? If not, this is a no.”

Why the hour matters

Everyone knows about the five minutes. Almost nobody hits it.

We didn't run these studies and we don't own the data. They're here because they can be checked.

Speed to lead

2.6×

Higher close rate when a lead is contacted inside five minutes rather than after a day. A 32% close rate against 12%.

Optifai lead response benchmark — 939 B2B SaaS companies with CRM timestamp data, Q2 2025 to Q1 2026

2.2×

More meetings booked when a qualified enquiry can book on the spot instead of waiting for a follow-up. 66.7% against a 30% average.

Chili Piper form conversion benchmark — approximately 4 million form submissions, 2024

38%

Of the leaders who say a five-minute response is essential fail to meet the standard they set themselves.

Blazeo speed-to-lead benchmark — 573 companies across six service industries, 2026

The gap isn't knowledge. Your team knows the window exists and misses it anyway, because a human has to be awake, free and holding the right context at the moment the enquiry lands. A Digital Expert is all three, every time.

The maths

Most of that work ends in a no.

Your BDMs read the enquiry, work out the sector, chase the numbers and ask what's driving the timing. A sole trader. A ten-person business. A price shopper. The team only learns that after they've spent the call.

A Digital Expert asks those questions first. The poor-fit enquiries are handled honestly, pointed at something useful, and never become a calendar invite. Your team gets the qualified ones with the discovery already done.

Run it on your numbers

A team taking 800 enquiries a month

Assuming 80% turn out to be a poor fit, ten minutes to qualify each one, and a loaded cost of A$55 an hour.

Spent on people who were never going to buy

1,280 hours

Worth A$70,400 of selling time a year, spent reaching a no.

Arriving when nobody is awake

3,840

Enquiries a year landing outside hours, on a 40% out-of-hours share. Every one of them is reading someone else's answer by morning.

Returned in year one

A$35,200

On the deliberately conservative assumption that a Digital Expert handles half of that qualification, not all of it. Returned as selling capacity, not cost taken out of the business.

These are round placeholders, not an industry average. The calculator takes your own figures.

A day with your Digital Experts

The first conversation, handled while you sleep.

Example · Integrations Expert · 23:48

Do you integrate with HubSpot? If not, this is a no.

Yes, natively. Contacts and deal stages sync both ways. Salesforce and Pipedrive are supported too.

OK, good. That was the blocker.

A deal-breaker cleared from the approved integrations list, at midnight.

Example · Pricing Expert · 14:20

Can you do 40% off if we sign today?

I can't agree discounts, but I can get you to someone who can. Roughly how many seats, and what's your timeline?

About 60 seats, this quarter.

Thanks. Who's the best person for a BDM to reach?

It never invents commercial terms. It qualifies size and timing, then hands off.

What your experts handle

The ten questions your BDMs answer every single week.

Pricing logic

Which plan includes what, where the limits sit. Never a discount it wasn't given.

Integrations and fit

Our stack, our team size, our use case. Answered from your approved list.

Objections and comparisons

Handled exactly as your best rep would explain them, from the playbook only.

The handoff

Name, company, size and timeline collected, then straight to a BDM while it's warm.

Agentic Actions

The lead doesn't wait for Monday.

Slack · #inbound-leads · 21:12

Hot lead · volume pricing. Name, company and number. Transcript attached.

WhatsApp · On-call BDM · Sun 16:34

Callback requested · Monday 9am. Comparing two competitors. Conversation attached.

Monday.com · Deals board · 14:23

New deal card · Qualified. 60 seats, this quarter, discount requested. Contact filled in.

The intelligence angle

Pipeline visibility without another dashboard.

Topic Trends

Which objections are rising deal to deal. Feeds straight into enablement.

Knowledge Gaps

Where prospects asked something the playbook can't answer yet. Approve it once.

User Mood

Which prospects left reassured and which left frustrated, before the follow-up call.

Efficiency Calculator

The qualifying hours your BDMs get back, as a number you can defend. Run the maths.

The expert nobody asks for

An expert on how you sell.

Every Digital Expert so far has faced outwards. This one doesn't. Point an expert at your own team and it knows the product, the plans, the sectors, the standards, the positioning, the objections, the way you talk about security and the way you handle a tender.

Every new starter asks the same forty questions, and every answer costs someone senior twenty minutes. It is the easiest entity to say yes to, because no customer ever sees it.

For new starters

Day one onwards, without booking time with the person who knows. The same answer in every office, in every time zone, at two in the morning before a first call.

Mid-call

What sits in which tier. How to answer the security questionnaire. Which option suits an operator at 180 staff. Answered while the call is still running, not after it.

For the playbook

Objection patterns feed back into what the experts say. Enablement is updated once and applies to every conversation from that moment, rather than waiting for the next team meeting.

Onboarding doesn't scale. An expert who has already answered the question ten thousand times does.

Questions sales teams ask us

Can it plug into our CRM?

Agentic Actions route lead details into WhatsApp, Slack, Email, Teams or Monday.com, wherever your reps already live.

What if a prospect asks something it doesn't know?

It says so and offers a handoff, rather than guessing. The question is logged as a Knowledge Gap, and you approve the answer once.

Will it discount, or invent commercial terms?

No. It quotes your published bands accurately, refuses to improvise anything bespoke, and hands the deal to a person with the qualifying context already attached. Where it isn't the right fit, it says so — a clean no protects the pipeline.

Doesn't this just filter out leads we'd have won?

It qualifies, it doesn't reject. Nothing is turned away: a poor-fit enquiry is answered honestly and pointed somewhere useful, and anything showing scale, timing or budget is routed to a BDM while it's still warm. The leads your team loses today are the ones that arrived at 11pm and read a competitor's answer by morning.

How do we know it answers the way our best rep would?

Before anyone sees it, we run the configured expert through a set of unscripted buyer questions — cold pricing, security, a competitor comparison, a frustrated prospect, an enquiry that isn't a fit — and rate each answer against what your best salesperson would have said. You see the scorecard, including anything it got wrong.

Who maintains it once we're live?

Your team. Adding a campaign, updating a link, retiring an old action and approving a new answer are all done without us and without technical knowledge.

How it works

Live in days. We're with you every step.

Week one

Build the brain, together.

We work alongside your team to turn your guides, FAQs and policies into a knowledge base. You review, refine and approve every word.

Week two

Shape the experts.

Names, faces, fields and tone of voice. Brand Studio gives you complete control, right down to how they say hello.

You're live

Deploy everywhere.

Your website, QR codes on print and packaging, links in email and social. Conversations start in seconds.

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Meet your Digital Experts.

In 30 minutes, we'll show you a live Digital Expert built for an organisation like yours, and map what yours would know, say and save.

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